Novelis has contributed to the regeneration of Torre Seta in Milan, Italy.
The project represents a landmark in redefining Milan's architectural identity while prioritising safety and sustainability.
The redevelopment follows the severe fire that damaged the building in August 2021 which led to its complete refurbishment starting in late 2024. Rather than demolishing the existing structure, the project preserves its robust reinforced concrete core and introduces a modern aesthetic designed for performance.
Completion of the project is expected around mid‑2026.
“Torre Seta is a perfect example of how aluminium can enable low-carbon urban regeneration,” said Laura Basile, Director of Operations for Novelis in Italy.
“By combining fire safety, recyclability, and design flexibility, we help architects and developers create buildings with modern aesthetics that also meet today's environmental and safety standards.”
As part of this transformation, Novelis supplied 35 tons of aluminium alloy made from 90% recycled content, reinforcing the project's commitment to environmental responsibility.
The alloy, produced at the Novelis' Pieve Emanuele plant in Italy, delivers a remarkably low carbon footprint thanks to extensive use of recycled aluminium.
“Torre Seta demonstrates how existing structures can be transformed rather than replaced, turning a past critical event into an opportunity for regeneration. After the fire that affected the former building, resilience and material performance became central to our design approach,” stated Project Manager Giuseppe Enea of Studio Marco Piva, the architectural firm that designed the new building
“Working with Novelis' low carbon, high recycled aluminium allowed us to combine sustainability with advanced façade engineering, ensuring durability, fire performance and long-term adaptability.”
“Furthermore, the selection of liquid-coated, folded aluminium panels for the façade, fully recyclable at the end of their life cycle, helps minimise the project's environmental impact, ensuring greater sustainability over the long term. The result is an architectural skin that embodies environmental responsibility, technical precision, and structural endurance.”
The aluminium was delivered as Super Windy pre-painted coils, engineered for durability and versatility in architectural applications. This material offers superior bending properties, paint elasticity to prevent cracking, and resistance to aggressive environmental agents.
In addition, the new façade at Torre Seta integrates non-combustible aluminium panels, ensuring compliance with stringent fire safety standards.
