Every Can Counts U.S. and Replenysh announced the launch of a new community-driven recycling programme to increase recovery of aluminium beverage cans.
The Cans for Cash program will soon add four more Circularity Centers in Florida, Illinois, and Mississippi.
Cans for Cash targets communities near major waterways with limited or no recycling access. The initiative aims to boost recycling, reduce litter and landfill waste, and enhance local economies with direct cash payouts for participants who recycle empty aluminium beverage cans.
“This is an impact-driven programme that will increase recycling and access points near major American waterways. This partnership will also make significant investments within local communities that lack curbside recycling,” said Scott Breen, Senior Vice President of Sustainability at Can Manufacturers Institute, the trade association behind the Every Can Counts U.S. chapter. “Our innovative model leverages the power of technology, community engagement, and the high market value of used aluminium beverage cans to drive impact, including direct payouts for the programme’s participants."
“Many communities today are underserved by recycling and are looking for a solution they can trust. We are excited to be working with Every Can Counts U.S. as the circularity partner to provide much-needed recycling infrastructure to cities and their residents,” said Mark Armen, Founder and CEO at Replenysh. “The City of Blytheville can now leverage our tools and network to monetise materials and drive value to residents in a new way. As we expand these Cans for Cash Circularity Centers to additional states, we also will capture more high-quality feedstock for U.S. industry.”