The appetite of industry professionals to seize networking opportunities after 18 months of lockdown and social distancing has been revealed by the Aluminium Federation.
The aluminium sector's trade association says all 240 tickets for its annual dinner and business briefing on November 25th sold out before the end of June.
“It was always a popular event, and we obviously didn't hold it in 2019, but even I was surprised when every seat was sold in less than four weeks,” admits marketing and communications manager Kirsi Lintula.
The 2021 dinner was held at the historic De Vere Tortworth Court hotel close to J14 of the M5, and a short ride from Bristol Parkway, allowing members not staying overnight to return home by road or rail.
However, Lintula says almost everyone came early for the business briefing which is a regular fixture in the afternoon - and then stayed on for the networking and social elements.
“There was a serious side to the day's events. The briefing included an update from Chris Bayliss, the director of standards at the Aluminium Stewardship Initiative, and a presentation on sustainability from Christian Mildner, head of corporate sales at the London Metal Exchange.
“Saying that, the star turn of the dinner for me was the impressionist Jon Culshaw, who I must admit is one of my favourite TV comedians.
“The most important aspect of the whole day was simply that old friends, colleagues and contacts finally had a chance to meet up and relax in a great setting.”
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